About Tigger

I’m Tigger Ho, a London‑based Creative Lead and Senior Art Director with 15+ years of experience shaping brand, digital, and campaign ecosystems across beauty, lifestyle, retail, and finance.

With a Master’s in Design, Innovation & Brand Management from the University for the Creative Arts, I bring strategic thinking and hands‑on creative execution together — designing work that is not only visually crafted but also purposeful, human, and commercially grounded.

Across agency and in‑house environments, I’ve led creative teams and delivered integrated work for global and regional brands including Dr.Ci Labo, Rilastil, Phyto‑C, Sogo HK, and Amundi. My practice spans brand identity, digital campaigns, packaging, UX/UI, and retail communication —

building systems and narratives that travel seamlessly from concept to launch.

I believe design is a dialogue: between brands and people, clarity and emotion, insight and imagination. As a collaborative, detail‑driven design leader, I focus on creating scalable design systems that balance storytelling, innovation, and measurable impact.

Expertise